Pricing
Every feature.
Room to grow.
Web analytics and revenue attribution from $3/month. Choose your monthly event volume. Every paid plan includes the same features.
An event is a pageview or a custom event. Usage is shared across your team's sites.
Prices in USD. Your event allowance renews monthly on both billing options.
Sign up with Google for a 7-day trial with up to 10,000 total events. One trial per Google account, no card needed. Team invitations and API keys require a paid plan.
Included in every paid plan
Understand your traffic
Unlimited sites, realtime analytics, source and campaign breakdowns, goals and funnels. Export your data or share a dashboard.
Connect traffic to revenue
Connect supported payment providers, compare first-touch and last non-direct attribution, and see which sources bring paying customers. Explore revenue attribution.
Work with your team
Invite team members with roles and create API keys on a paid plan. These two features are not included in the free trial.
Choose your tracking mode
Start without visitor cookies. Optional cookie mode supports longer visitor journeys. Read what each mode collects.
Compare every volume tier
Annual billing gives you twelve months for the price of ten. All prices below are in USD.
| Events / month | Monthly billing | Yearly billing |
|---|---|---|
| 5,000 | $3/ month | $30/ year |
| 10,000 | $7/ month | $70/ year |
| 100,000 | $15/ month | $150/ year |
| 200,000 | $22/ month | $220/ year |
| 500,000 | $39/ month | $390/ year |
| 1,000,000 | $55/ month | $550/ year |
| 2,000,000 | $69/ month | $690/ year |
| 5,000,000 | $105/ month | $1,050/ year |
| 10,000,000 | $149/ month | $1,490/ year |
More than 10,000,000 events a month? Ask for a custom quote.
What counts as usage?
Each recorded pageview and custom event counts once. For example, 8,000 pageviews plus 2,000 custom events uses 10,000 events. Visitor counts and session duration do not add separate events to your allowance.
A payment received through a provider integration is not a pageview or custom event. If you also record a custom purchase event, that event counts toward usage.
Check your team's billing settings to see usage and change plans as your traffic grows.
How does the trial work?
Sign up with Google to claim one 7-day trial per Google account, with up to 10,000 total events across your team's sites. The trial ends when either limit is reached. No card is required, and it does not automatically become a paid subscription.
Email-only signup and additional teams do not start a new trial. After the trial ends, choose a paid plan to keep using the dashboards. Team invitations and API keys require a paid plan.
Cancel when you need to
Cancel your subscription to stop the next renewal. Your paid access continues until the end of the current billing period. Renewals and unused time are normally not refunded on a prorated basis.
A first-payment refund window
Request a full refund within 14 days of your first successful payment, on either monthly or yearly billing. This is available once per customer; a full refund ends paid access and cancels future renewals. Read the full refund policy.
Start with your own traffic
Install the tracker, explore your sources, then connect payments to find what brings revenue.
Sign up with Google for a 7-day trial with up to 10,000 total events. One trial per Google account, no card needed. Team invitations and API keys require a paid plan.